- New Seamless, Open Neighbourhood – Explore the Neighbourhood Freely: See the sights with your Sims! The new seamless neighbourhood architecture allows your Sims to roam freely around the neighbourhood and visit their loved one and friends or foes. Discovering other Sims homes and families, traveling around to new locations like City Hall or the local park will create a whole new way of life for your Sims.
- New Create A Sim – Create Any Sim You Can Imagine: In addition to the open, living neighbourhood, the all-new Create-a-Sim interface will feature easy-to-use design tools that allow you to make truly detailed Sims that are more realistic than ever. Create-a-Sim gives you the incredible freedom to customise just about any Sim you can imagine.
- New Realistic Personalities – Every Sim Is A Unique Person, With A Distinct Personality: With the innovative and proprietary Realistic Personality System in The Sims 3, you can attribute each character with five distinct personality traits, helping shape yourSims behaviour and how they interact with others and their surroundings. This new system will empower you to create extremely complex and diverse in-game personalities.
- New Unlimited Customisation – Everyone Can Customise Everything! New and accessible creativity tools in The Sims 3 make it simple for anyone to customise anything, anywhere! From floors to flowers, fashions to sofas, wallpaper to window shades and more, The Sims 3 gives you all the flexibility and options you need to be the architect of your dream house or explore your interior design skills to outfit your ultimate home.